Jon Simpson

Jelli: Spreadable Radio

Posted by Jon Simpson in The Bridge on November 19, 2009

Jelli_Logo

Running a radio station was already a pretty complicated game for industry professionals and now it’s becoming an interactive and fun one for the masses. “Wha’ the heck…,” you say?

Meet Jelli. It’s a radio station, it’s an internet entertainment vehicle, it’s a game… It’s all 3 in 1!

How does it work? Click on the player below to watch an interview with Jelli CEO, Mike Dougherty:

I first read of this new venture at Mark Ramsey’s blog at hear2.com. (Go ahead and read his post…I’m not going to try to improve on it).

Now, before you go trashing this interesting startup, you ought to know that Jelli is catching on since it appeared in October. Most radio program directors might initially hate the idea (that the people pick the songs — in real time). But, the people (who have nothing better to do than to while away the hours on the Internet) will love the live opportunity to “Rock” a song they like and to “Bomb” a song they disdain.

Hey, it’s a game.

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